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使用Google Adwords或者Baidu Union Ads已成為很多高流量?jī)?yōu)化中不可或缺的正常手法之一。一間企業(yè)網(wǎng)站權(quán)重值要怎樣提升
1. 內(nèi)容優(yōu)化：內(nèi)容是網(wǎng)站的核心，應(yīng)該注重內(nèi)容的質(zhì)量。可以通過制作有價(jià)值的原創(chuàng)文章、圖片、視頻等形式來吸引用戶，并保持高水準(zhǔn)的內(nèi)容更新。
2. 外部鏈接建設(shè)：外部鏈接是衡量網(wǎng)站權(quán)重最直接也是最常用的方法之一?？梢酝ㄟ^圈子交流、友情鏈接交易、公共博客上留言等方式來尋找外部鏈接。
3. 競(jìng)價(jià)廣告：使用Google Adwords或者Baidu Union Ads已成為很多高流量?jī)?yōu)化中不可或缺的正常手法之一。但要盡力避免“無效花費(fèi)”而影響效益。
4. SEO 優(yōu)化: 針對(duì)SEO 優(yōu)化, 無論是On-Page 還是Off-Page, 都能大大地影響到網(wǎng)站地位, 如Title 標(biāo)簽, Meta 標(biāo)簽, Alt 標(biāo)簽, H1~H6標(biāo) 簽 , Keyword Density , Anchor Texts , Robots .txt 等; 同時(shí)也要注意URL Rewrite 與301 Redirect 系列問 題; 最后還要考慮XML Sitemap 與RSS Feeds .
5. Social Media Marketing (SMM): SMM 雖然沒有 SEO 和 PPC/CPC 那么直接易衡量 ，但如正好能將Social Networking Sites(SNS)上人氣龐大而真誠(chéng)高度集中交流者 ，便能將Brand Awareness & Reputation 大幅度Boost Up!二、 網(wǎng)站內(nèi)頁優(yōu)化有哪些技巧?
1. URL 優(yōu)化: URL 要盡可能保證易讀性般理想 ; 各URL Path Level間不要隔得太遠(yuǎn) ; Query String Parameter不要太多 ; File Extension Name就如HTML / PHP / ASPX / JSP…etc.; Domain Name & Subdomain Name也各有所套 !
2. Title Tag : Title Tag 覩字?jǐn)?shù)上不宜過20字 ; Keywords Targeted Content必然Priority No 1; Branding Effectiveness也不可避免 !
3. Description Tag : Description Tag Length Limit 150 Characters Max.; Keywords Targeted Content Priority No 1; Call To Action Effectiveness Not Neglectable !
4. Header Tags : H1 ~ H6 Tags Usage Should Be Reasonable & Logical; Heading Structure Hierarchy Must Be Followed Strictly! 5.. Image Optimization : ALT Attribute Value Must Contain Descriptive Words Related To The Image Itself; File Size Compression Is Necessary For Faster Loading Speed! 6.. Internal Linking Structure : Cross Links Between Pages Should Be Set Properly According To Their Categories Or Topics; Breadcrumb Navigation Also Can Help Users Find What They Want Easily! 7.. Site Map Creation : XML Sitemap Submission Is A Must For Search Engines Crawling Your Website More Efficiently And Quicker Than Ever Before! 8.. RSS Feeds Setup: RSS Feeds Are Very Useful For Syndicating Your Contents Across Different Platforms Such As Blogging Websites Or News Aggregators Etc., Which Will Definitely Increase Your Visibility In The Long Run!三、 網(wǎng)站權(quán)重是怎么提升的?
1. 多頁面加強(qiáng): 多頁面加強(qiáng)意味者將原始Webpage PageRank Spread Out Over Multiple Webpages On Same DomainName or SubDomainName Instead Of Just One Single Page Only!. 2.. Quality Backlinks Building: Quality Backlinks Building Means You Need to Get High PR and Authority Websites Linking to Your Website With Relevant Anchor Text Used in the Hyperlink!. 3.. Social Bookmarkings Promotion: Social Bookmarkings Promotion is a Good Way to Generate Traffic From Popular Social Networking Sites Like Facebook Twitter Delicious etc., which will also help you get more backlinks from those sites as well!. 4.. Article Writing & Distribution Service: Article Writing & Distribution Service can be used for both getting quality backlinks and increasing your website visibility on search engines by submitting articles with relevant anchor text links pointing back to your website!. 5... Forum Postings Activity Participation.: Forum Postings Activity Participation is another good way of getting quality backlinks as well as generating targeted traffic from forums related to your niche market or industry!.
網(wǎng)站欄目：企業(yè)網(wǎng)站權(quán)重值要怎樣提升及網(wǎng)站內(nèi)頁優(yōu)化有哪些技巧？
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